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Welcome to the Efidem blog dedicated to digital marketing, messaging and customer relations!

iOS 26: Liquid Glass and the messaging revolution - a new era for the iPhone

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Email API: an essential tool for automating and improving customer service

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Email deliverability. A young professional smiling in front of a computer, surrounded by email icons and digital communication symbols.

Email Deliverability: 7 Key Reasons to Check Your Email Addresses Before Sending a Campaign

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mail delivery

Email deliverability: marketing and technical tips 2025

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SMS Sender ID

SMS marketing: French Sender ID rules and practices to be adopted from early 2025

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S

Important: New Microsoft requirements for e-mail senders (May 2025)

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SMS campaigns

SMS campaigns: 10 mistakes to avoid for maximum impact

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Apple mail-marketing-ia-revolution-emailing

Apple Mail and AI: A revolution for your email campaigns

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Gmail-shielded-email-marketing-delivrabilite-emailing

Gmail innovates with disposable addresses: towards a revolution in our mailboxes?

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